

An Editor’s Perspective on Adtech with Jeremy Kaplan
9 snips Jan 28, 2025
In this enlightening chat, Jeremy Kaplan, Content Director at Future PLC, shares his journey from tech enthusiast to editorial leader. He discusses the growing significance of niche media and the challenges AI poses to original content. Kaplan critiques content aggregation platforms and highlights the evolving publishing landscape under Google's influence. Personal anecdotes about cooking and his ambitions in writing historical fiction add a relatable touch, showcasing how to merge passions for a unique career path.
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Career Start
- Jeremy Kaplan started at PC Mag, owned by Ziff Davis, as an editorial assistant.
- He worked there for 11 years, starting in the copy edit department.
Copy Editing Influence
- Jeremy Kaplan's copy editing background made him appreciate the written word.
- It taught him grammar, punctuation, and how to deconstruct sentences.
Career Progression
- After PC Mag, Jeremy Kaplan worked at Fox News, becoming an on-air personality.
- He then joined Digital Trends as editor-in-chief before moving to Future PLC.