
An Editor’s Perspective on Adtech with Jeremy Kaplan
The Community Exchange Podcast by OpenWeb
00:00
Navigating Niche Media Through Data-Driven Editorial Choices
This chapter explores the success of a British magazine publisher in the technology sector, emphasizing how data-driven decisions shape editorial content. It also examines the interplay between editorial and business teams, particularly in relation to traffic and revenue generation.
Transcript
Play full episode