The Personal Branding Podcast - Brands On Brands The ROI of a Personal Brand with Andrew Cordle | Ep. 199
Today we talk about ROI with Andrew Cordle and about how he built his personal brand, the power of perception and brand experiences, and the value of investing in yourself.
Andrew is a great teacher and speaker and is an accomplished entrepreneur and investor. His company, Money Is, dedicates itself to bringing financial and investing literacy to everyone. He invested so much into his personal brand and shares with us today about where he started seeing his ROI.
HIGHLIGHTS:
- Find out how to see ROI for personal branding
- Understand the importance of creating a feeling
- Learn Andrew's secret to his success
QUOTES:
"What they can never understand is it wasn't what I was saying. It was the emotional feeling that I had created in my rooms."
"I was spending my money on my brand. They were building this massive company. What they didn't have was a brand and they needed it. They needed that piece. They didn't understand it. I was able to partner with a billion-dollar empire with no money in my pocket because I had invested in a brand."
"As an entrepreneur understanding the long play, invest in the brand. That has always paid off for me."
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Talk soon!