MBA2340 Must Read: The Art of Profitability by Adrian Slywotzky

Profitability is the lifeblood of any business. Without it, growth, success, and sustainability become difficult to achieve. 

The Art of Profitability by Adrian Slywotzky dives into ways to increase profitability and the challenges that come with executing these ideas. We discuss various strategies and insights from the book that can help you prioritize and improve profitability. 

Profitability is not just a metric; it's a mindset. By prioritizing profitability, entrepreneurs can achieve the coveted gold star of success. However, many businesses, especially small ones, tend to prioritize growth, revenue, and vanity metrics over profitability. This book offers tough love and a reminder of the real essence of running a successful business. Click Play!

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