Dishing Up Digital with Ellen Mackenzie | Social Media Management & Strategy
1,000+ cold email pitches... THIS is the only person I hired
Oct 29, 2024
Think cold emails are a thing of the past? Think again! Discover how personalized pitches can turn potential clients into loyal partners. The discussion includes must-know tips like showcasing your unique skills and nailing follow-ups. Plus, hear a real-life success story that led to a hire. Cold pitching might just be your secret weapon in business!
11:25
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Cold pitching remains an effective strategy for acquiring clients when personalized approaches are employed to engage potential recipients meaningfully.
- Following up patiently and respectfully after initial outreach can significantly improve response rates and foster future business relationships.
Deep dives
The Current State of Cold Pitching
Cold pitching is still a viable strategy for acquiring clients despite skepticism about its effectiveness in 2024. Many individuals misunderstand cold pitching, treating it as something negative or icky due to poorly executed pitches they often receive. These negative experiences stem from people failing to personalize their outreach, leading to wasted efforts and frustrated recipients. Acknowledging the value of cold pitching and understanding its proper execution can transform it into a powerful tool for business growth.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
