The Yes Theory Podcast
Yes Theory’s first and only investor (Tom Wright)
Nov 14, 2023
In this podcast, the guest Tom, a private individual who likes being behind the scenes, joins the Yes Theory team. They discuss topics such as privacy, cultural influence, and a reluctance towards self-promotion. They also delve into the evolution of their working relationship, their collaboration with Liz Murdoch and Snapchat, and the importance of honesty and genuine relationships in their content.
01:00:50
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Quick takeaways
- Integrity and authenticity are crucial in Yes Theory's content and relationships, as highlighted by Tom's role and the pride they felt when acknowledged by Will Smith.
- The Snapchat deal had a game-changing impact on Yes Theory's growth, bringing exposure and a massive influx of subscribers that shaped their trajectory.
Deep dives
The Genesis of Yes Theory
The podcast episode explores the origins of Yes Theory and the role of Tom, who has been guiding and supporting the group since 2016. Tom, who had never done a podcast before, opens up about his background and shares insights into his career in entrepreneurship and investments. The episode highlights the importance of integrity and authenticity in their content and relationships, and the pride felt when Will Smith acknowledged the concept of Yes Theory.
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