The Game with Alex Hormozi Part 7: Core Four on Steroids | $100M Leads Book
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Aug 19, 2023 Discover how to elevate your advertising game with the 'Core Four on Steroids' approach. Learn the importance of doing more and improving your methods to maximize lead generation. Explore ongoing testing strategies to identify and eliminate drop-off points in your marketing efforts. Gain insights into how 'more, better, new' principles can dramatically enhance your advertising effectiveness. Dive into practical examples showcasing how increased efforts can lead to outstanding results in customer engagement.
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Saturated Market?
- Alex Hormozi recounts a story about a chiropractor who felt they had saturated their market with $2 million revenue.
- Another chiropractor revealed they spent $30,000 weekly, highlighting the vast untapped potential.
Premature Saturation
- Many entrepreneurs, even those making millions, prematurely believe they've saturated their market.
- A weight loss entrepreneur mistakenly thought $40,000 monthly ad spend saturated a platform with over 1 billion daily users.
More, Better, New
- To boost lead generation, use the 'More, Better, New' framework.
- Do more of what's working, improve existing strategies, and explore new avenues.
