
Breaking B2B - B2B Marketing & Demand Generation Podcast
#292 STOP Being At The Mercy of Your Buyer (get a sales process) - Kevin Casey
Nov 28, 2022
56:16
► What does being at the mercy of your buyer mean?
✔ Kevin Casey is shareholder of a growing $70M insurance brokers' & is
author of the book: (un)selling - Due for release in 2023!
🎧 Have a listen to Kevin & Sam as they discuss their experiences & give you incredibly valuable tips, tools and insights that you can utilise, to skyrocket your own sales & biz! - In this episode we cover:
👉 What’s the alternative to pandering to your buyers?
👉 How to build a repeatable sales process
👉 Start sifting rather than selling
👉 Lead with objections
👉 Why no emotion or pain = no sale
KEVIN CASEY
★ LinkedIn: https://www.linkedin.com/in/kevin-casey-56181217/
★ Web: https://www.kevincasey.ca/welcomev1
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