401: How To Create An Online Course That Actually Gets Finished

Oct 2, 2025

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Today’s session is all about designing a therapist-friendly course that actually gets finished. This is the third in our series, The Therapist’s Path to a Successful Online Course. A lesser-known fact about online courses is that they have a notoriously low completion rate. The real challenge for course creators is to include content that is engaging yet concise, so that people stay engaged until completion. Since we've invested time and effort in creating a transformational online course experience, we want people to complete the entire course.

You’ll Learn:

Course building strategies that don’t overload your students
Building a course for them, not me
In course creation, look for the most straightforward path from A to B.
“A finished course is more powerful than a perfect one.”
3 anchors for course design to improve completion rates:
Design for real-life energy, not ideal circumstances.
Layer-in accountability and gentle community to serve “one to many” over 1:1.
Keep the path simple and straightforward. Don’t overwhelm people with too many options or resources.
“Clarity builds momentum; confusion kills it.”
Check out our free email course, The Course Creator Starter Kit.

Resources:

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Want to launch your online course?

Please check out our free 7-Day Course Creator Starter Kit for Therapists at https://sellingthecouch.com/coursekit.

If you are a seasoned therapist who wants to move from clinical to online course income, we have a specific mastermind for you. We meet together to build, grow, and scale our online courses. You can learn more at https://sellingthecouch.com/mastermind.

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