Unchained

How Pump.fun Plans to Beat Social Media Giants and Win Beyond Crypto - Ep.901

40 snips
Sep 11, 2025
Noah Tweedale, co-founder of Pump.fun, aims to challenge giants like YouTube and TikTok by aligning creators with communities. He discusses the platform's dynamic fee model and how they're tackling issues like bots and user engagement. The conversation dives into their project to foster a world-changing app, the importance of innovation beyond crypto, and strategies for improving user experience. Noah's vision highlights a future where content creators thrive on a fair, sustainable platform, reshaping the online content landscape.
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ANECDOTE

Founders Burnout Around The ICO

  • The founders worked nonstop for over a year and hadn't taken holidays before the ICO launch.
  • They briefly took a week off after the token launch, during which some platform chaos unfolded.
ADVICE

Pay Creators To Jumpstart Discovery

  • Incentivize creators heavily to grow a social product faster than competitors.
  • Use creator rewards to boost streaming and direct engagement, improving discoverability for new creators.
INSIGHT

Streams Drive Token Discovery

  • Pump's live-stream front page currently sorts streams by market cap, not quality.
  • Noah believes better streams naturally attract attention and raise token market caps over time.
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