Partnerships Unraveled Alex Ruslyakov - The Acronis Approach to MSP Enablement
Live from Pax8 Beyond with Acronis Alex Ruslyakov on AI, Trust, and the Future of MSP Growth
In this dynamic live episode, we reconnect with Alex Ruslyakov, Chief Channel Officer at Acronis, to explore how AI is reshaping the MSP landscape and why trust and integration still reign supreme in the partner ecosystem.
Filmed on-site at Pax8 Beyond in Denver, Alex shares his front-row perspective on the AI-agentic revolution, where digital labor transforms MSP productivity and enables smaller teams to scale like enterprises. We dive into Acronis’s strategy of embedding AI not just into products, but into the platform itself, allowing partners to orchestrate services, enhance upsell potential, and cut operational friction down to four clicks.
In this episode, we explore:
- Why AI isn’t just about efficiency, but a catalyst for market capture in the channel
- How Acronis is building co-pilots and integration layers to power real-world MSP automation
- What it takes to balance scalable digital experiences with the irreplaceable value of human trust
From product design to partner programs, this episode is packed with actionable insights for channel leaders who want to stay ahead in a fast-evolving landscape.
Connect with Alex: https://www.linkedin.com/in/alex-ruslyakov/
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