Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
I Get Over 1 Million Page Views Per Month from Pinterest
Aug 28, 2024
Tony Hill, a digital marketer with decades of expertise, shares his journey to mastering Pinterest after a drop in site traffic. He reveals how he is generating over a million clicks monthly, leveraging Pinterest's SEO similar to Google’s. Tony discusses adapting content for Pinterest, effective keyword strategies, and the unique flexibility of the platform regarding duplicate content. He emphasizes the importance of understanding trends and audience needs to maximize visibility and engagement in this evolving digital landscape.
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Quick takeaways
- Pinterest serves as a crucial alternative traffic source for niche site owners facing declines from Google algorithm changes.
- Understanding and utilizing Pinterest metrics, such as optimal posting frequency and keyword research, is essential for maximizing engagement and clicks.
Deep dives
The Importance of Pinterest for Niche Sites
In the current landscape where many niche site owners have seen a decline in traffic due to Google algorithm updates, Pinterest emerges as a vital traffic source. It has proven to be particularly beneficial for those who optimized their strategies on this visual platform. For example, one expert reported reaching nearly a million clicks a month through Pinterest, which contrasted sharply with adverse changes experienced with Google traffic. This importance is underscored by the platform's flexibility in traffic acquisition, making it an essential tool for sustaining and growing niche site performance.
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