The GaryVee Audio Experience Dos and Don'ts in Social Media, The Workplace and Culture | w/ Maha Abouelenein
Apr 10, 2023
Explore the booming business landscape of the Middle East and its potential as a cultural hub. Discover how social media shapes brand identity and the power of storytelling. Uncover the untapped opportunities in influencer marketing that can benefit brands. Delve into the impact of sports as a tool for marketing and diplomacy. Gain practical insights on navigating workplace etiquette and cultural dynamics in a competitive environment. This engaging conversation is packed with valuable dos and don’ts for today's digital and professional world.
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Brand Building on Social Media
- Brands haven't committed to building brand in social media.
- Social media allows for more creative and relevant storytelling.
Untapped Potential of Social Media Insights
- Free consumer insights are readily available on social media platforms.
- Brands underutilize these insights due to lack of awareness, poor advice, and accountability issues.
The Future of Influencer Marketing
- Influencer marketing is still growing because many people desire fame and influence.
- Micro-influencers offer cost-effective marketing solutions for brands.