TechStuff TechStuff Classic: Big Apps That Flopped
May 30, 2025
Dive into the world of apps that seemed destined for success but ultimately fizzled out. Reflect on the lessons learned from notable failures like Quibi and the issues of user engagement in platforms like Foursquare. Explore the rapid evolution of technology and how even the most promising innovations can falter. From nostalgic looks at failed apps to the pitfalls of short-form content, discover what makes or breaks the fight for survival in the app store jungle.
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Yik Yak's Rise and Fall
- Yik Yak was an anonymous, location-based messaging app focused on college campuses.
- It faced abuse issues and eventually shut down, but was relaunched later with changes to reduce anonymity.
Anonymous Apps' User Dilemma
- Anonymous apps often collapse under pressure to reduce abuse, alienating their core user base.
- The same features that enable abuse also make these apps appealing to users.
Quibi's Expensive Flop
- Quibi launched as a mobile-only short video platform with a billion-dollar budget.
- It failed due to poor content, bad timing (COVID-19), and complex viewing format decisions.