Earn Your Happy
Navigating The Highs And Lows Of Building Your Personal Brand Online With Amanda Bucci, Business Coach And Author Of “Followed”
Nov 13, 2023
Amanda Bucci, business and life coach, discusses the challenges of building a personal brand online, overcoming fear of judgment, protecting yourself from social media's dark side, and the importance of authenticity. She shares insights from her book 'Followed' and introduces her nine stages of personal branding. They also explore strategies for emotional resilience, navigating authenticity and privacy online, and the benefits of using Kajabi for marketing.
57:31
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Quick takeaways
- Establish boundaries on social media to protect and support oneself while sharing your story and mission.
- Building an authentic personal brand requires resilience, staying true to oneself, and embracing vulnerability.
Deep dives
Creating a Peaceful Social Media Environment
The podcast discusses the importance of creating a peaceful environment on social media. It emphasizes the need to find ways to establish boundaries that protect and support oneself while sharing their story, dreams, and mission on a daily basis. It acknowledges that while it is impossible to control how people respond or what they say, individuals can take steps to shape their social media experience into one that fosters peace.
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