How The Best Respond To Changing Audiences And Events

Jeffrey and Dan discuss the play Personality. Dan notes that it’s unusual in that it’s thoughtful and transformational, which audiences aren’t used to.

The hosts share the influence of reviews on the success of a play, and how critics often follow the narrative created by a prominent publication.

Marketers like to emphasize tricks like QR codes, but actual patrons are indifferent to them or even annoyed by them.

Live theater is a “tightrope,” which makes it exciting but also full of random risks, like lead actors losing their voices to high levels of pollen.

Dan and Jeffrey discuss the value of improvisation and relating to “tonight’s audience,” citing Tony Bennett and even General Rommel as examples.

Dan shares his experience of using a brain-reprogramming program and trying to eliminate medication in order to get better sleep.

Dan: “As you get closer to success, you’re also vividly more aware of what failure looks like.”