Nofollow Links, Brand Mentions & $508 Backlinks - The 2025 Link Building Report

E725: I break down the 2025 State of Link Building report - a huge new study featuring insights from 518 SEO pros (myself included).

You’ll learn: - Why NoFollow links still matter - The most popular shady black hat backlink methods - How unlinked brand mentions influence rankings - Whether a $508 backlink is actually worth it - What’s working in link building right now - and what’s risky - Why you don’t always need backlinks to rank - And whether using Google’s disavow tool will annihilate you

I also share my favorite low-cost ways to get high-quality links, plus some wild findings from the survey that might change how you think about SEO in 2025.

⭐️ The State of Link Building | 2025 - https://editorial.link/link-building-statistics/

⭐️ Source of Sources - https://sourceofsources.com/

⭐️ Help a Reporter Out - https://www.helpareporter.com/

⭐️ Featured - https://featured.com/

⭐️ Linkable Assets - https://edwardsturm.com/articles/no-link-building-budget-could-buy-these-results/

⭐️ Moz Exec: Is SEO Dead or Stronger Than Ever in the Age of AI? - Jonathan Berthold - https://www.youtube.com/watch?v=HtSWV5oH_vM

⭐️ Should You Use Google’s Disavow Tool in 2025? - https://www.youtube.com/watch?v=NHt0qNjJ6ss

💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 The Impact of Backlinks on AI Search Results 00:31 The Role of Nofollow Links in SEO 01:24 Edward's Insights on Nofollow Links 02:51 Unlinked Brand Mentions and Their Influence 03:53 Ranking Without Backlinks: Is It Possible? 06:41 The Value of High-Quality Backlinks 08:44 Link Building Strategies and Tactics 10:46 Shady but Effective Link Building Methods 11:49 Red Flags in Link Building 12:25 Natural Backlink Profiles and Disavow Tool 13:54 Cost-Effective Link Building Tips 15:33 Final Thoughts

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

#linkbuilding #backlinks #seohacks #searchengineoptimization