Affiliated: ClickBank‘s Official Affiliate Marketing Podcast Ep. 206 - Find Your Obsession: The Key to Business Success ft. Jason Kutasi
May 12, 2025
Jason Kutasi, a media buyer and affiliate marketing guru, shares transformative insights for aspiring business owners. He dives into the evolving affiliate landscape and the importance of networking and adaptability. Jason emphasizes fostering a coaching culture for creativity while discussing shifts in media buying strategies. He highlights the pivotal role of persistence and passion in entrepreneurship, revealing how true obsession for one's work can lead to lasting success in the face of challenges.
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Jason's Career Journey
- Jason Kutasi transitioned from finance to affiliate marketing, leveraging his analytical skills and copywriting talent.
- He also founded a children's book publishing business that became a major disruptor and exited to Scholastic.
Agency Model Eases Pressure
- Switching from affiliate to agency model reduces performance pressure, easing decision-making.
- This shift allows better strategic thinking and improved overall campaign performance.
Coach Instead of Critique
- Prioritize coaching over critiquing to improve team creativity and growth.
- Coaching empowers team members to think independently and find solutions.