1082: What I Learned Hosting a Large-Scale, In-Person Event

In a candid behind the scenes episode of The Kelly Roach Show, Kelly opens up about what really went down at her first large-scale women's leadership event Call to Lead, an experience designed to bring together ambitious women who want to build empires without sacrificing faith, family, or freedom.

Kelly shares the wins, the challenges, and the powerful lessons that came from pulling off a large-scale event for female entrepreneurs (plus what she and her co-host, Sandi Glandt, are doing differently for Called to Lead 2026 to make it even more impactful).

From VIP mishaps to game-changing breakthroughs in sponsorship strategy, you'll walk away with actionable insights for planning profitable live events that leave a lasting impression.

Timestamps:

1:15 – 3:30 — The mission behind Called to Lead: community, collaboration, and leading with faith and family. 3:30 – 6:00 — From ambitious vision turned to chaos (and what Kelly learned about venue selection and structure) 6:00 – 8:00 — The hard truth about managing vendors and staffing 8:00 – 10:30 — Why ambition can look like chaos (and how to balance big vision with organization). 10:30 – 13:00 — What worked, what didn't, and what's changing for 2026. 13:00 – 15:00 — The evolution of next year's event: structured speaking, a new "post-party," and the shift toward more intentional connection. 15:00 – 17:30 — The biggest learnings from feedback: why "cool venues" don't always translate to great experiences. 17:30 – 19:30 — The business strategy behind Called to Lead 19:30 – 21:00 — Building community before the event: how Kelly plans to grow the Called to Lead movement year-round. 21:00 – 22:00 — Final takeaways and early access details for Called to Lead 2026.

Resources:

• Grab your ticket for Called to Lead 2026: October 1st, 2026: https://www.sandiglandt.com/called-to-lead
• Connect with Sandi Glandt: https://www.instagram.com/sandiglandt/
• Follow Kelly on Instagram: https://www.instagram.com/kellyroachofficial/
• Follow Kelly on Facebook: https://www.facebook.com/kelly.roach.520/
• Connect with Kelly on LinkedIn: https://www.linkedin.com/in/kellyroachint