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Tech Sell-Off, Square Deals, and Power Moms

Mar 5, 2021
Joann Lublin, best-selling author of "Power Moms: How Executive Mothers Navigate Work and Life," shares valuable insights from her research on executive mothers balancing careers and family. She discusses the evolving workplace culture that supports family commitments and introduces the concept of 'work-life sway.' Lublin highlights the importance of technology and shared domestic responsibilities, along with innovative practices companies are adopting to aid working parents in navigating their dual roles.
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INSIGHT

Google's Impact on Ad-Tech

  • Google's announcement to stop individual tracking impacts ad-tech companies like Trade Desk and Magnite.
  • However, this change doesn't fundamentally alter their business model, as Trade Desk has anticipated and prepared for this shift.
INSIGHT

Trade Desk Stock and User Privacy

  • The Trade Desk's stock was likely to decline regardless of Google's announcement, due to the general tech sell-off.
  • Despite user concerns about privacy, convenience often overrides these concerns in practice.
ANECDOTE

Target's Pandemic Performance

  • Target experienced significant success during the pandemic, with same-store sales increasing by 20%.
  • However, the company refrained from providing guidance for the current fiscal year due to the uncertainty surrounding the pandemic's impact.
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