Tech Sell-Off, Square Deals, and Power Moms
Motley Fool Money
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Navigating Digital Advertising and Market Trends
This chapter explores Google's Privacy Sandbox initiative aimed at phasing out third-party cookies and its implications for companies like Trade Desk and Magnite. It examines trends in digital ad spending, particularly Trade Desk's growth amidst global declines, as well as Target's strong sales performance during the pandemic. Additionally, it discusses the challenges faced by Costco and Zoom, alongside recent acquisitions by Okta and Square, highlighting their strategic impacts and market perceptions.
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