AI For Pharma Growth E165 | AI & Wearable Data in Pharma: How real-time biometric insights can enhance patient monitoring and early intervention
In this cutting-edge episode of the podcast, we explore the powerful intersection of artificial intelligence (AI), wearable technology, and the pharmaceutical industry. Our special guest, Marco Benitez, CEO and co-founder of Rook AI, shares how real-time biometric data from wearables like Apple Watch, Dexcom, and Oura Ring is revolutionizing clinical trials, remote patient monitoring, and digital health solutions.
From HRV (heart rate variability) to glucose levels, discover how wearable biosensors, when combined with advanced AI algorithms, enable early detection of adverse events, improved patient engagement, and real-world evidence for drug efficacy. If you're in healthtech, pharma R&D, clinical operations, or digital therapeutics, this episode is a must-listen!
🔍 What You'll Learn in This Episode:
- How AI and wearable data are reshaping the future of clinical research
- The role of real-time biometric monitoring in early intervention and patient safety
- How Rook AI’s API connects over 300 wearables for seamless health data integration
- Key benefits for pharmaceutical companies, CROs, and healthcare providers
- Real-world case studies in oncology, vaccines, diabetes, and cardiac care
- Insights into data privacy (HIPAA/GDPR), security, and ethical considerations
- The future of personalized medicine, preventive care, and remote diagnostics
- Emerging technologies like CGMs, wearable rings, and even ingestible sensors
🎯 Who Should Listen?
This episode is perfect for:
- Pharma executives exploring digital transformation
- Healthcare innovators looking to implement wearable tech
- Clinical trial managers & CROs adopting AI-driven tools
- Startup founders and digital health entrepreneurs
- Medical researchers interested in real world data (RWD)
- Investors in wearable tech and health AI
About the Podcast:
AI for Business Growth is a podcast focused on exploring how artificial intelligence can revolutionise healthcare by addressing disparities and creating equitable systems. Join us as we unpack groundbreaking technologies, real-world applications, and expert insights to inspire a healthier, more equitable future.
This show brings together leading experts and changemakers to demystify AI and show how it’s being used to transform healthcare. Whether you're in the medical field, technology sector, or just curious about AI’s role in social good, this podcast offers valuable insights.
AI For Business Growth is the podcast from pioneering Pharma Artificial Intelligence entrepreneur Dr. Andree Bates created to help organisations understand how the use of AI based technologies can easily save them time and grow their brands and business. This show blends deep experience in the sector with demystifying AI for all pharma people, from start up biotech right through to Big Pharma. In this podcast Dr Andree will teach you the tried and true secrets to building a pharma company using AI that anyone can use, at any budget.
As the author of many peer-reviewed journals and having addressed over 500 industry conferences across the globe, Dr Andree Bates uses her obsession with all things AI and futuretech to help you to navigate through the, sometimes confusing but, magical world of AI powered tools to grow pharma businesses.
This podcast features many experts who have developed powerful AI powered tools that are the secret behind some time saving and supercharged revenue generating business results. Those who share their stories and expertise show how AI can be applied to sales, marketing, production, social media, psychology, customer insights and so much more.