The Game with Alex Hormozi

Create Things That People Never Stop Buying | Ep 349

19 snips
Nov 25, 2021
Discover the secrets to creating products that people will always want! Learn how to optimize for never-ending demand by delivering exceptional value. Explore a simple three-step strategy for promoting, optimizing, and delivering value to boost customer loyalty. Uncover ways to maximize profits while reducing costs, ensuring your business thrives. Plus, you can grab a free resource to aid in scaling your efforts. Tune in for insights that can lead you from startup to billion-dollar success!
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INSIGHT

Building Fortunes

  • The key to building wealth in business is selling products or services that people consistently need.
  • Focus on offering something so valuable that customers never want to stop buying it.
ADVICE

Customer Surplus

  • Structure your offerings so the value greatly exceeds the price, creating a customer surplus.
  • This makes customers less likely to churn due to perceived exceptional value.
ADVICE

Models Over Methods

  • Transition from selling one-time methods to selling adaptable models that evolve over time.
  • This creates a lasting need for your product or service and improves customer retention.
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