

Adapting to LinkedIn's Video Content Era - With Jasmin Alic | Episode 320
216 snips Dec 11, 2024
In this episode, LinkedIn expert Jasmin Alic shares his vast knowledge of content creation and community engagement. He discusses LinkedIn's shift towards video content, providing insights into adapting strategies for maximum impact. Jasmin introduces his innovative 'signposting' technique and delves into the psychology of crafting compelling posts. The conversation tackles AI-generated comments and the truth behind reach metrics while emphasizing the importance of authentic connections to thrive in a crowded digital landscape.
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Viral Video Success
- Jasmin Alic's video with Chris Do became the number one LinkedIn video in 2024.
- It helped grow their followers by over 100,000.
LinkedIn's Shift to Video
- LinkedIn is shifting towards video content and storytelling in 2024.
- Despite over a billion users, less than 2% actively post, creating an opportunity for creators.
Embrace Video, But Don't Panic
- Create videos on LinkedIn; the platform is currently favoring them with increased reach.
- Don't panic about the shift to video; text-based content remains important.