Eventbrite: From Closet to Global Platform

Eventbrite, a ticketing platform, was founded by Julia and Kevin Hartz as a solution for event creators looking to sell tickets online. With a focus on the self-service platform, Eventbrite aimed to make ticketing accessible and affordable for small and medium-sized events. The platform allowed event creators to easily create, promote, and manage their events, with features like tracking attendees and ticket sales. Eventbrite initially targeted the San Francisco tech blogger community, but quickly expanded to include a diverse range of events worldwide. The platform's success was fueled by the rise of social media, with Eventbrite becoming one of the top 10 drivers of traffic to its site through Facebook event promotion. Despite initial challenges in raising funding, Eventbrite saw significant growth and went public in 2018. Today, the platform powers millions of events globally and continues to innovate in the event ticketing space.