Consulting Success Podcast How to Land 5 and 6-Figure Consulting Clients
Jan 12, 2026
Unlock the secrets to attracting high-paying consulting clients with strategies to charge premium fees. Discover how belief is the biggest barrier to pricing, and learn to market to segments willing to pay more. Emphasize creating massive value to justify higher rates and find that one premium client can replace multiple lower-paying ones. Adjust your ideal client profile to target larger organizations and explore how aligning offers with client values can drive success. Use scarcity tactics and leverage testimonials to boost your premium offerings.
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Belief Limits Pricing Potential
- Belief, not market, usually blocks consultants from charging premium fees.
- Market segments always exist where clients will pay significantly more for higher perceived value.
Design Offers As If Budget Is Unlimited
- Think from the client's willingness to pay by designing the value you'd deliver with an unlimited budget.
- Charge two to three times current fees by packaging and delivering significantly greater value.
Target Clients With Greater Paying Capacity
- Consider serving slightly larger clients if your current market caps premium pricing.
- Larger clients often have more capacity to pay and can be less needy and more profitable long-term.