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The Simmer

Suzie Tsai, CEO, Bonchon

Mar 25, 2025
41:28

Suzie Tsai spent over a decade at restaurant powerhouse Brinker International, leading programs that included Chili’s white-hot beverage business, before landing the top role at Bonchon. In this episode, Suzie explains how a concept that launched (and then failed) in South Korea has found its footing in the US, growing over two decades. But this growth isn’t without challenges; Bonchon’s restaurants range from seated full service to kiosk-friendly fast casual, leading to tough choices about how to implement new technology.

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