The Nathan Barry Show

026: Coaching a TikTok Star to Build Sustainable Income (Live)

Apr 18, 2024

Gen Z educational entertainer and first Black student body president at Yale, Kahlil Greene, discusses transitioning passion projects into sustainable business models, creating diverse revenue streams, and building a team. Topics include self-sponsorship, efficient team onboarding, portfolio building, and collaborating with influential creators for progressive influence.

54:16

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Episode guests

Kahlil Greene

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Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Focus on building sustainable businesses by selling products/services, not just brand deals.

Transitioning from passion projects to a solid business plan is crucial for long-term success.

Evolve from small brand deals to lucrative partnerships for diverse revenue streams beyond traditional brand deals.

Deep dives

Creators Focusing on Sustainable Business Models

Creators are advised to shift their focus from chasing brand deals to building sustainable businesses by offering products or services for sale. The aim is for creators to generate income sustainably, leading to a larger audience and long-term success.

Introduction

2min

From Personal Brand to Sustainable Business: A Creator's Transition Journey

25min

Efficient Training and Documentation Processes for Team Onboarding

4min

Empowering Self-Sponsorship for Passion Projects

4min

Strategies for Building a Successful Portfolio

4min

Influential Creators and Collaborations for Progressive Influence

6min

Passion, Consistency, and Sales Strategies

10min

Trying to scale your small creator business to a $10million/year business?

This week, Nathan sits down with Kahlil Greene, a Gen Z educational entertainer and the first Black student body president in Yale’s 318-year history. They explore the importance of creators monetizing their work not just for profit, but to ensure longevity.

Tune in for an in-depth breakdown of transitioning from passion projects to building a sustainable business model, creating diverse revenue streams, and externalizing skills to a team.

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Follow Kahlil:
Instagram: https://www.instagram.com/kahlil.greene/
LinkedIn: https://www.linkedin.com/in/kahlil-greene/
Twitter: https://twitter.com/kahlil_greene
TikTok: https://www.tiktok.com/@kahlilgreene?lang=en
Website: https://www.kahlilgreene.com/

Featured in this episode:
Skims: https://www.skims.com
Casamigos Tequila: https://www.casamigos.com/en-us
Kylie Cosmetics: https://kyliecosmetics.com/en-im
Primal Kitchen: https://www.primalkitchen.com/
The Hustle: https://thehustle.co/
HubSpot: https://www.hubspot.com/

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The Nathan Barry Show

026: Coaching a TikTok Star to Build Sustainable Income (Live)

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Creators Focusing on Sustainable Business Models

Transitioning from Full-time Student to Content Creator

Monetization Strategies and Brand Deal Progression

Building a Media Company and Expanding Revenue Streams

Overcoming Fear of Rejection and Starting Small

Remember Everything You Learn from Podcasts