

064 - Don’t Call it a Side Hustle — with Austin Kleon (Pt. 1)
6 snips Oct 25, 2019
In this engaging talk, Austin Kleon, the acclaimed author of "Steal Like an Artist" and "Show Your Work," dives into the essence of creativity and the pitfalls of the term "side hustle." He shares his journey from modest beginnings to viral success, revealing how authenticity connects deeply with audiences. Kleon also discusses the balance between writing and visual artistry, the importance of mastering typography, and the mental health challenges creatives face. Tune in for a delightful mix of personal anecdotes and insightful philosophies!
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Creative Work as a Lifestyle
- Focus on your creative work because it's your life, not a side hustle.
- Day jobs are just a means to support your true calling.
Viral Talk to Book Deal
- Austin Kleon's "Steal Like an Artist" talk, initially meant for students, resonated more with parents.
- Posting the talk online led to unexpected virality and a book deal.
Unexpected Bestseller
- Austin Kleon's "Steal Like an Artist" became a bestseller despite his initial uncertainty.
- The book's success allowed him to quit his copywriting job and focus on his creative career.