Jennifer Conley is the Head of Media Solutions North LatAm at PedidosYa, a Latin American online food delivery service that allows customers to order food from restaurants, pharmacies, supermarkets, and stores. With a background in FMCG, she joins Christine and Daniel to speak about her journey, LATAM and her perspective on Retail Media.
Topics covered:
- Jennifer’s career path: moving from FMCG to Retail
- What’s exciting about PedidosYa: a LATAM Q-Commerce plya
- FMCG Trends in Latin America
- The impact of Digital in Retail and FMCG in the continent
- How eCommerce has developed in different markets
- The surge of Retail Media
- Success stories in Retail Media campaigns
More:
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