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Bonanza: Product Growth

Ep. 65 Power of Two-Hour Design Sprints with Teresa Cain

Nov 10, 2023
Trailblazing leader Teresa Cain joins the podcast to discuss the power of two-hour design sprints. She shares secrets on how these sprints outshine longer formats, the efficiency and time-saving advantages, challenges of integrating Chat GPT, and involving target users in the discovery process.
01:08:11

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Two-hour design sprints can significantly increase user adoption and address challenges within a short timeframe.
  • Integrating ChatGPT into existing systems requires addressing concerns of accuracy, bias, and content generation style through effective design sprints.

Deep dives

Increasing User Adoption: A Case Study

This podcast episode discusses a case study where a company faced the challenge of low user adoption of their customer portal, despite having a large user base. They conducted a two-hour design sprint to tackle this problem. The team identified training and webinars as a solution to increase user adoption. By providing informative resources and explaining how to use the portal, they were able to successfully increase user adoption by over 300% year over year.

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