When we want to innovate, we need to know what to change, when, and how. So, um ... what exactly should we change? Also when? And while we're at it (yep, you guessed it), HOW? In this episode, a deconstruction of one of the most popular shows on the internet, plus two new concepts and frameworks we can use to answer all those questions.

For marketers making shows Join leaders at Red Bull, Roku, Adobe, Shopify, Mailchimp, Salesforce, Wistia, LinkedIn, the BBC, and more who get Jay's monthly newsletter, Hidden Gems. It's all about the craft of building original series to create passionate audiences. Join free at marketingshowrunners.com/subscribe

Interested in Jay's keynote speaking for your next event? Now booking dates into mid-2020. Inquiries: speaking@unthinkablemedia.com or jayacunzo.com

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