Property Management Business 60. How to run a stress free property management company with Candice Cather of STG Rentals
Oct 14, 2025
Candice Cather, a seasoned owner-broker of STG Rentals with over 20 years of experience, shares her secrets to running a stress-free property management company. She reveals how she dedicates 80% of her time to vision and strategy, which helps her maintain a low 2% turnover rate. Candice emphasizes the importance of intentional growth by selecting high-quality owners and building a positive company culture. She also discusses her morning routine, training systems, and her philosophy of finding joy in work, making it clear that success is more than just numbers.
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Intentional, Manageable Growth
- Candice intentionally keeps STG Rentals at a size she can manage well and be happy with.
- She values systems and operations over aggressive growth to maintain service quality.
Own Your Morning Routine
- Start your day with non-negotiable routines like spiritual practice and exercise to reduce stress and increase focus.
- Use that energy to be intentional and efficient once you arrive at the office.
CEO Time Over Firefighting
- Candice spends roughly 80% of her office time working on company vision and direction rather than daily firefighting.
- Structured trainings and systems let her step out of daily operations while keeping the team aligned.