The Problem You Solve Is What Drives You & Others To You - Get Clear On It
Jun 20, 2024
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The podcast delves into the idea that addressing problems, not fulfilling desires, is what drives individuals towards solutions. It emphasizes the importance of recognizing the primary motivators as problems and how many offerings actually solve a problem. The host encourages listeners to identify the problems they solve, as this drives personal growth and attracts others seeking solutions.
13:40
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Quick takeaways
Identify and communicate the problems you solve to better connect with your audience.
Understanding and addressing core problems leads to increased growth and fulfillment in personal and professional life.
Deep dives
The Value of Solving Problems
The podcast emphasizes that understanding the problems you solve for others is key to personal growth and success. It highlights how people are primarily motivated by problems they want to solve rather than fulfilling desires. Examples from bestselling books like 'Atomic Habits' and 'The Five Love Languages' illustrate how these authors addressed common problems faced by their audience, leading to their widespread appeal.
Defining Solutions in Business
The episode delves into how various professions, such as service providers, authors, and speakers, fundamentally solve problems for their clients or audience. It differentiates between fulfilling desires and solving problems, showcasing that even seemingly aspirational purchases like luxury items often tie back to addressing underlying issues. By identifying and communicating the problems they solve, individuals can better connect with those seeking their solutions.
Navigating Motivation and Growth
The podcast explores the concept of motivation by examining how personal growth and work success are often linked to solving specific problems. It underlines the role of motive in driving action, emphasizing that understanding and addressing the core problems individuals face can lead to increased growth and fulfillment. The episode concludes by encouraging listeners to reflect on the problems they solve in their lives and work to drive further progress and engagement.
In this episode I want to help you clarify the problem you solve for others. Think about the nonfiction books you purchase. You get them in hopes they will help you solve a problem you have. You often think we are fulfilling desires, but it’s been well proven that our greatest and primary motivators are problems. And I’m going to help you look at some so-called desires and show how they are really problems we want to solve. Think specifically about where you spend your money, and you’ll find it’s primarily for problems you want to solve. Even with entertainment, are you fulfilling a desire, or are you solving the problem of boredom? The problem of anxiety and worry you want to escape? You’ve had a mundane day and you want some dopamine from food and video games to solve that problem? In a recent episode I gave you a list of people who are known for one thing. I’ll show you here how that one thing is a problem they solve. It’s amazing how so many of us with great offerings, fail to focus and promote what we do as the problem we solve, and from this, we miss out on what drives us and drives people to us. Drive with me a moment.
Got a comment or question about an episode? Want to ask a question about your drive? Email me. I don’t want to just talk to you here, I want to talk with you. kmiller@kevinmiller.co.
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