NBC 835: Jules Dan: Using AI and Email Marketing in Your Coaching Business
Sep 18, 2023
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Jules Dan, list master and profit extractor, discusses using AI and email marketing in coaching businesses. They talk about transitioning from fitness coaching to email marketing, the success of Ben in an affiliate launch, being a digital nomad, criteria for an ideal travel destination, and a clever marketing strategy by a Thai food restaurant.
Jules Dan transitioned from fitness coaching to email marketing to engage his brain more and found success in helping clients generate over $15 million in revenue.
Jules Dan uses AI in email marketing to enhance creativity and generate ideas, emphasizing the need for human intervention to add personality and refine content.
Deep dives
Transition from Fitness Coaching to Email Marketing
Jules Dam discusses his transition from the fitness coaching world to email marketing, sparked by his realization of wanting to use his brain more. After trying various marketing methods, Jules turned to email marketing as a more stable platform. He started at the bottom, gaining experience and working his way up through client projects. With the help of a mentor, he achieved success and has since helped clients generate over $15 million in revenue.
Using AI in Email Marketing
Jules Dam reveals his use of AI in email marketing and its applications. While AI is still in its early stages, Jules has experimented with the technology, primarily using it on the front-end of ad campaigns and some back-end processes. He emphasizes that AI is a tool to enhance creativity and generate ideas, but it still requires human intervention to add personality and refine the content. Jules highlights the importance of thinking like a marketer to guide AI-generated content and provides insights into the learning curve of using AI in email marketing.
Strategies for Successful Launches and Effective Follow-up
Jules Dam shares his strategies for running successful launches and implementing effective follow-up sequences. He emphasizes the importance of a strong pre-launch phase, building excitement and addressing objections. Jules also highlights the significance of follow-up emails, including the use of urgency, scarcity, and proof to encourage action. He discusses the benefits of presenting personalized attention in coaching programs and the psychological impact of leveraging urgency in marketing. Jules advises not to shy away from sending multiple emails on the last day of a launch, stressing the effectiveness of this strategy.
Artificial Intelligence, or “AI” is a hot topic in the online coaching space, but how can you begin using it together with your email marketing? To provide his thoughts and insights, today’s guest is Jules Dan, a list master and profit extractor with over $15 million in client results, and if you’d like to go deeper you can get Jules’ free mini-course at http://julesdan.com/gptgift/!
If you want to learn how to consistently earn $10k/month…WITHOUT sending cold messages to strangers or spending money on ads, don’t forget to check out my new free mini-training www.10kmonthcoach.com!
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