In episode 693, Rob Walling interviews Grant McConnaughey, founder of Postpone, a social media scheduling tool. They discuss the app's growth from inception to mid six figures, early growth tactics, a successful price increase, and platform risks with Reddit and Twitter. Grant also shares his experience going all-in on one idea, joining TinySeed, and reveals what he can still improve upon.

Topics we cover:

2:04 – Postpone starts off as part of a New Year’s resolution
4:13 – Validating and building the MVP to schedule content for Reddit
6:44 – Launching lean to slow growth in the beginning
9:10 – Doing things that don’t scale
10:53 – What were the reasons for joining TinySeed
13:06 – Full time focus and pricing changes enabled strong growth for Postpone
17:15 – Initial hesitation for raising prices at first
22:08 – Experiencing and overcoming Reddit platform risk
26:00 – What could Grant be doing better?

Links from the Show:

MicroConf Connect
TinySeed
Grant McConnaughey (@gmcconnaughey) | X
Postone’s MRR graph | X
Postpone
Adam Wathan (@adamwathan) | X
Traction by Gabriel Weinberg and Justin Mares

If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!

Subscribe & Review: iTunes | Spotify | Google

Five Foundational Habits to Get Well and Stay Well with Reed Davis | Episode 250