Conversations with Branding Powerhouse Natalie Micale

Ready to level up your brand and tap into the future of marketing?

Natalie Micale is a dynamic founder who goes all in—whether leading her company, mentoring entrepreneurs, or redefining what it means to build a personal brand in the digital age.

A proud Latina entrepreneur, Natalie started her career as a TV anchor and reporter in the Midwest, where she honed her ability to craft compelling narratives that captivate audiences. Her transition from television to the agency world was a strategic one. While serving as Head of Business Development at Evol Empire Creative, she gained a deep understanding of the ROI companies demand from their branding and marketing efforts.

That experience laid the foundation for Oh Hello Agency, a creative powerhouse she built from the ground up. What started as a brand innovation lab quickly became a full-scale creative firm, crafting high-impact brand strategies for clients across industries. Known for her bold, cutthroat approach to brand growth and her unwavering commitment to authenticity, Natalie has helped countless businesses and entrepreneurs elevate their influence through a multimedia-first approach.

In 2025, Oh Hello Agency was acquired by The Big Smoke Media Group, an Australian agency, solidifying Natalie’s reputation as a visionary in the branding and media landscape.

Natalie discussed what’s next for creative agencies, the rise of human-centric branding, and how AI tools like ChatGPT, Perplexity, and Gemini transform content creation and marketing strategy. Whether you’re working in a creative agency or just AI-curious, listen up! She also shares real talk on imposter syndrome, entrepreneurial mindset, and how content creation (3–4 posts a week) builds trust and visibility.

If you’re all about future-forward branding, this is a must-watch for crushing the marketing trends of 2025 and beyond. Hit play and get inspired!

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Follow Natalie on Instagram: @nataliemicale

Connect with Natalie on LinkedIn: https://www.linkedin.com/in/nataliemicale/

Visit Oh Hello's website: https://oh-hello.co

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Ripple with me!

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Website: http://www.ripplecentral.com 

 

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