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Entrepreneurs on Fire
Jill Stanton on Creating and Managing Affiliate Partnerships: An EOFire Classic from 2021
Dec 30, 2023
20:17
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Jill Stanton, co-founder of Screw The Nine To Five and Millionaire Girls Club, discusses the benefits of affiliate marketing, providing free value before promoting offers, creating and managing affiliate partnerships, maximizing the power of affiliate marketing, and the importance of integrity and trust in affiliate marketing.
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Quick takeaways
- Affiliate marketing allows you to connect your audience with products without dealing with fulfillment or customer support, earning commissions through referrals.
- Front-loading every affiliate offer with free value helps build trust and credibility, specializing in a few select things establishes you as a trusted source and avoids diluting your brand.
Deep dives
Key Point 1: Affiliate marketing is a way to connect your audience with products, programs, and services you use, like or believe in
Affiliate marketing is a strategy where you act as a middleman, connecting your audience to products, programs, and services that you use, like or believe in. By providing immense value and front-loading every affiliate offer with free value, you can earn commissions when your audience makes a purchase through your referral link. It is important to maintain integrity, honesty, and transparency in your affiliate partnerships. Avoid promoting things solely for quick money, as it can harm your credibility and trust with your audience.
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