Making It with George, Jamie, and Gwilym YouTube Strategist Reveals Viral Thumbnail System
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Nov 15, 2024 Thumbnails are the secret sauce for YouTube success! Dive into the psychology behind what makes viewers click. Discover creative strategies for impactful designs, from mood boards to the 'rule of three.' Learn how enticing visuals, even wacky ones, can spark interest. Sketching before digitizing is a game-changer for creativity. Balance efficiency with originality to craft eye-catching thumbnails that resonate with your audience. Plus, A/B testing is a must for refining your approach!
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Original Ideas First
- Brainstorm original title and thumbnail ideas before researching competitors.
- This helps avoid getting pigeonholed and allows for unique, remixed concepts.
Psychology over Design
- Thumbnail design psychology matters more than just aesthetics.
- Focus on evoking curiosity, FOMO, or urgency to drive clicks, rather than solely on visual appeal.
Rule of Three
- Apply the "rule of three" in thumbnail design for simplicity and easy interpretation.
- Include three key elements: the YouTuber, text, and a relevant object/background.