CONEX S11: Why Randy Frisch Says ‘F#ck Content Marketing’

Randy Frisch (Co-Founder, CMO, and President of Uberflip) becomes the guest in this special Content Experience Show, to discuss his new book F#ck Content Marketing and why personalized experiences should be the goal.

 

Special thanks to our sponsors:

• Vidyard
• Uberflip
• Convince & Convert: Four Ways to Fix Your Broken Content Marketing

 

In This Episode

• How Randy and his team decided to title his new book
• Why the experience of interacting with your content matters
• How to develop a content experience framework
• How to personalize your experience
• How to systematically organize your content

 

Resources

• Get the free Content Experience Report here.
• Learn more about Convince & Convert here.
• Preorder Randy’s new book here.

 

Visit contentexperienceshow.com for more insights from your favorite content marketers.