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The Product Manager

How to Adopt a Global Mindset for Managing International Product Teams (with Craig Guarraci)

Jan 28, 2025
26:46

In the age of remote work, product teams can take a lot of forms, and are no longer limited to the talent pool of a specific geographic area. That means many of us are working closely every day with colleagues in completely different time zones, while also building products for customers around the world. And while the ability to connect, collaborate, and sell internationally offers a wealth of opportunities, it also comes with a whole world of intricacies and challenges.

My guest today is Craig Guarraci, who has spent the past 30 years working for Big Tech companies like Amazon and Microsoft, and is now putting his experience to work as a Career Coach. Given his background and current focus, Craig is MORE than familiar with some of the more delicate challenges of building and launching products internationally. We discussed the considerations PMs, executives, and entrepreneurs need to be thinking about when working across borders, and how to make sure your best efforts don’t get lost in translation.

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