31 | How to Make Your Podcast's Social Media Content Stand Out, with Hala Taha

Jan 4, 2022

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ANECDOTE

From Radio Intern To Podcast Success

Hala moved from radio to blogging and then corporate work before launching Young and Profiting.
She iterated fast, used prior audio skills, and produced strong early episodes that scaled her show.

INSIGHT

Pick The Platform Your Listeners Use

In 2018 Hala focused on LinkedIn rather than Instagram because her target audience posted there first.
Choosing the platform where your dream listeners already congregate accelerates growth.

ANECDOTE

LinkedIn Growth By Targeted Engagement

Hala targeted fans of Gary Vaynerchuk on LinkedIn by inviting people who liked his posts to connect.
She then DM'd new connections with a podcast link and posted daily to grow followers quickly.

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