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The Circular Future - A Quantum Lifecycle Partners podcast
20. Using LinkedIn to Showcase your Circular Success with Jennifer Betts
Jan 12, 2024
Explore the power of storytelling in promoting sustainability with Jennifer Betts. Learn practical tips for using LinkedIn to showcase circular success and overcome marketing barriers. Discover the impact of visual content in sharing recycling success stories and measuring success on LinkedIn. Dive into strategies for persuading older generations to embrace modern marketing methods and harnessing openness to overcome online marketing limitations.
34:06
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Quick takeaways
- Sharing sustainable practices and successes in the recycled materials industry is crucial to inspire others and attract business development leads.
- Overcoming historical inclination to operate under the radar is vital for companies in the recycling industry to capitalize on modern marketing tools and technologies.
Deep dives
Importance of Sharing Sustainable Practices
Sharing sustainable practices and successes in the recycled materials industry is crucial to inspire others to take action and recognize the positive impact of using recycled materials in manufacturing products. By showcasing the environmental and economic benefits of recycling, companies can attract business development leads, recruit new talents, and build relationships in their communities, leading to missed opportunities if not capitalized upon.
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Discover
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