The Land Investing Business Secrets The Subdivide vs. Develop Playbook for Land Investors (Podcast Ep#144)
Sep 4, 2025
Join Ricardo "Revenue Rick" Giles, a savvy land investor who specializes in zoning and residential density, as he reveals how to maximize land profits. He discusses the importance of understanding land value over structures and shares his strategies for identifying the right counties to invest in. Learn about his decision-making process for subdividing versus developing, his offer anchor of 60 cents on the dollar, and how simple pre-development moves can accelerate sales. Plus, discover the rising trend of mobile home packages as an affordable solution!
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Land Is The Primary Value Driver
- Ricardo Giles realized that land, not structures, often holds the primary value in real estate deals.
- He observed identical houses in different locations sell for very different prices because of the dirt and location.
Prioritize Zoning And Density
- Focus first on zoning and residential density when evaluating raw land opportunities.
- Use those rules to determine if you can subdivide and increase parcel value.
Validate Counties By Days-On-Market
- Test a county by measuring how quickly parcels sell using time-on-market metrics.
- Use Zillow or a low-cost tool like Land Portal to check recent sales and average DOM.