Learn the ABC of Marketing | Laura Patterson, President VisionEdge Marketing

With social media gaining a larger part of our lives, businesses have resorted to them for marketing their brands. A business branch, which was earlier seldom seen to be a cost, is now an investment, trying to gain maximum eyeballs and attraction to a brand for its success.

But with the advent of technology in every field, the crux of a process remains the same. What is marketing? Why is it significant? How to approach it? We have all your questions answered in our conversation with a leading marketing specialist, Laura Patterson.

About Laura Patterson

• Laura is the President of VisionEdge Marketing.
• She is the author of four books.

Work of VisionEdge Marketing

• We collaborate with firms to accelerate profitable customer-centric growth by mobilizing leading-edge analytics, leveraging proven frameworks and processes, and integrating lessons from best practices.
• Our customers tap this expertise to foster faster more confident decisions, organizational alignment, operational excellence, and build critical skills.
• As a trusted partner with scores of firms since 1999, we work side-by-side in creating and driving strategies that produce results.