Laura Maly and Michael Anderson of the Wonderist Agency join Alan to talk about marketing. Laura and Michael have a lot to say about dentists being involved with their own marketing. Some of the topics we discuss are:
- Why it isn't smart for dentists to "just write the check" for their marketing
- Why is it so important to have authentic marketing for your practice instead of a cookie cutter approach?
- How can a dentist have unique content for marketing without having to spend a lot of time creating it?
- What does "done is better than perfect" mean and how does it affect dental marketing?
- How can a dentist make a habit of creating content for their own marketing?
The Wonderist Agency is one if the sponsors of the Voices of Dentistry so make sure to find them when you're there!
The Very Dental Podcast Network