

How Sergio doubles his STR portfolio every year
Aug 12, 2024
Sergio Castaneda, founder of Jungle House, discusses his impressive journey of scaling his short-term rental business from just a couple of units to 19. He shares insights on systemizing operations and the importance of building a strong team to enhance profitability. Sergio reveals how his passion for plants inspired his unique brand, creating a standout guest experience. He emphasizes the benefits of delegating tasks like plant care to local vendors and highlights how effective revenue management can significantly boost earnings.
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Origin of Jungle House Brand
- Sergio's Jungle House brand originated from his personal love of plants.
- He accidentally started his plant-themed rentals when storing his plants in his first Airbnb property.
Delegate to Scale Plant Care
- Delegate specialized tasks like plant maintenance to local vendors to scale effectively.
- Avoid trying to manage all details solo as systemizing helps grow the business sustainably.
Departmentalize Team for Growth
- Treat your business like departments with team members specialized per function.
- This creates ownership, responsibility, and boosts overall efficiency and growth.