No one knows more about eCommerce growth than my friend, Ezra Firestone. Arguably, no one is a more interesting interview than Ezra either. This episode does NOT disappoint. Ezra bootstrapped growth for Boom from $0 to $40mill + per year. He also recently bought another high-profile eComm brand (more on that in the show).
This episode is straight fire.
Here’s a look at what we dive into:
- How Ezra is approaching email marketing and email list growth in 2022. I’m guessing you’re missing his email strategy - even if you consider yourself an email marketing pro.
- How BOOM is approaching front-end offers.
- Why you should consider inventing a holiday and how BOOM did just that.
- How to grow your SMS list.
- Plus MUCH, much more!
