Cubicle to CEO cover image

Cubicle to CEO

241. Unique Top-Of-Funnel App Strategy Adds Hundreds of New Customers Monthly On Auto-Pilot (and $335K Revenue To Date)

Apr 8, 2024
52:00

Want to create your own branded app? Try Passion.io for free: https://passion.io/saas-free-trial?_go=ellen26 


Recent studies show the average person spends 2 hours and 23 minutes a day on social media platforms, so imagine the power of capturing even a fraction of your dream customer’s screen time and diverting them from mindlessly scrolling to engaging with your business by turning your content into an off-social, destination experience.


In early 2022, Megan Sumrell, time management expert and founder of The Pink Bee, launched a branded app for her business in the app store and leveraged it as a top of funnel strategy to convert cold leads into her signature $597 paid program.


Instead of paying out of pocket for leads, Megan is getting paid to add new customers to her ecosystem. Todays’ case study takes you step by step through Megan’s hyper efficient funnel that generates hundreds of new leads monthly on auto-pilot while generating multiple six figures in backend revenue.


This interview immediately cemented its spot as one of our most unique customer growth strategies shared by a CEO on this podcast.



View the transcript for this episode at: https://otter.ai/u/ZqIGW22_ad-zeWkv4GmzDX1275Q?utm_source=copy_url



Thank you to our sponsor!


Connect with Megan:


Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quiz



If you enjoyed today's episode, please:

Learn more about your ad choices. Visit megaphone.fm/adchoices

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner