In this insightful conversation, Alex, author of 'No Bullsh*t Strategy,' dives into his unique approach to developing and implementing business strategies. He shares his journey from working in a marketing agency to advising CEOs on creating impactful strategies that go beyond setting goals. Alex discusses the pitfalls of traditional strategy concepts, emphasizing the importance of genuine innovation and strategic sacrifices that align with the unique qualities of a business. The episode highlights the power of consistent communication and practical tools, offering listeners actionable steps to rethink their strategic approach and improve their business performance.

Connect with Alex:

https://www.linkedin.com/in/alex-m-h-smith/

https://basicarts.org/newsletter/ (Sign Up)

Alex's book "No Bull-Sh"t Strategy: https://uk.bookshop.org/a/8596/9781803136516

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#294 Alex M H Smith - No Bullsh*t Strategy - BA - Unpacking No-Nonsense Strategies